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Client story: From single to omnichannel retail
Client story: From single to omnichannel retail
Wilko, a leading U.K. retailer redefined its retail strategy and transformed from being a single-channel brick-and-mortar to a modern omnichannel retailer. UST helped Wilko rethink its retail experience by constructing a conceptual roadmap, translating the retailer’s business strategy down to the technological capabilities required to transform the retail infrastructure and improve the overall experience.